Wait… that’s from Walmart?
Walmart dominates the grocery game. But when it comes to finding great holiday gifts, even loyal Walmart customers think of other retailers first. So this holiday, Walmart wanted shoppers to know that we’ve got the coolest gifts & the best brands people want most.
We went beyond the expected Gift Guides and created social content that stopped you in your scroll, with amazing brands front and center, mesmerizing TikTok tricks, & earworm-worthy tracks that stood out from the holiday standards. With plenty of shoppable placements, Walmart made finding really good gifts easier than ever.
We created a dozen unique videos, grouping gifts by interests and even budget. The look of the campaign was unmistakably Walmart, leaning into our signature blue sparkle & carefully curated colors of the season, all to make our great gift ideas shine through your scroll.
